Best offer of the week: PinUp Casino

What is this article about?

  1. All about the brand
  2. Offer peculiarities in Yellana
  3. Conclusion

We have something extremely special in store for you this week.

Let’s take a look at the brand new offer that recently quickly rose to the top – PinUp Casino!

All about the brand

PinUp Casino is a stylish and cutting-edge first-class online casino designed specifically to meet customer demands. Being owned by Carletta N.V., it is a product of PinUp Partners that was launched in 2016.

As for the IT side of things, developers add only tested software with low minimum bets, high roller slots, and fantastic bonuses for both new and recurring consumers.

Within PinUp Casino, there are 4000+ slot games available. However, the platform has gained popularity and the respect of seasoned players not only because of slot machines. The live format is also a favorite of many players because it exposes them to fresh feelings and impressions.

PinUp brand advantages

For players, PinUp Casino offers a variety of advantages, some of which are as follows:

  • Profitable bonus system;
  • More than 4000 slot games;
  • Weekly tournaments;
  • First-class live dealers;
  • Unique TV games;
  • Giant jackpots and lotteries;
  • Customer support 24/7;
  • Curacao license;
  • Secure payment instruments for deposits and withdrawals.
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Offer peculiarities in Yellana

Now is the time to go further into the offer details and discover how to start an advertising campaign!

Offer name: Pin-Up BR PPC


Payment model: CPA, RevShare

Payouts: 25 USD

KPI for CPA: According to 2 KPIs, traffic is assessed by streams in your account rather than by each lead individually. According to the first, there must be an equal or greater number of repeated deposits (RD) than first deposits (FD). According to the second, the sum of bets must exceed three times the total deposit amount.

When you send traffic, there are two reporting windows: 1–15 of the month and 16–end of the month. Within three business days of the end of each period, reconciliation and payment take place. Please be aware that the advertiser only examines reporting periods (cohort analysis) and not the traffic for the entire month.

If traffic doesn’t pass KPI, the advertiser changes the payment model to RevShare.

Testing CAP: 50 FD

СR: 15%

Hold period: 14 days

Traffic sources: websites, brand context AD, teaser/banner AD, mobile traffic

Restrictions: doorways, context AD, targeted AD, emailing, clickunder/popunder, rebrokering, incent traffic

Targeting tips: audience of both men and women, 21+; the 25–54 age range is the most prosperous. Be aware that in Brazil, more women than men participate in such activities, making them more prone to gamble.

Creatives tips: Brazilians have a strong sense of loyalty to and pride in their country. The colors of the national flag and the idea of togetherness as a whole can be used by marketers to good effect. The advertisements that depict a local bank top-up are also very successful.

Brazilians frequently engage in gambling activities to unwind and focus. Advertising may consequently place an emphasis on stress relief, relaxation, simple enjoyment, and a break from work.

Because English is not commonly spoken, all creatives must be translated into Portuguese. It’s important to keep in mind that regional Portuguese is very different from “official” Portuguese.

The fact that winters are when the greatest temperatures are recorded is a significant regional anomaly. Thus, “Hot Winter” is a more effective campaign than, say, “Hot Summer”.


PinUp Casino is just another fantastic way to receive high ROI in the robust iGaming industry.

This Tier 2 GEO is unquestionably worthwhile to try out given that the number of players in Brazil is rather overwhelming and continues to increase annually.

That being said, join the Yellana team if you still haven’t and make huge profits together with us!

Daniil Kolesnikov is the author powering the content on the Yellana blog. Having written captivating articles on Web3 and Forex trading subjects in the past, his current area of expertise is affiliate marketing. Even when exploring many different niches for two years, the passion for iGaming is where his skills and creativity are currently directed. Follow Daniil for expert insights and fresh perspectives on affiliate marketing strategies in the vibrant iGaming landscape.