2 months by Daniil Kolesnikov

Meet our partners: EZmob!

What is this article about?

  1. Who is EZmob?
  2. Who are EZmob’s publishers?
  3. EZmob’s ad formats
  4. Targeting features for advertisers
  5. Payment methods accepted
  6. How to get started with EZmob DSP
  7. 5 tips to generate conversions with EZmob
  8. Conclusion

Are you looking for the next best Dating traffic source? Then we are definitely recommending you checking EZmob out!

Who is EZmob?

EZmob is an ad network founded in 2013 that helps advertisers with direct media to buy off the world’s most well-known sites and apps through the most effective advertising formats available today.

EZmob provides advertisers with a self-serve advertising interface that allows campaign setup and access to over 3 billion daily ad impressions worldwide. The most notable ad formats are popunders, push notifications, floating push ads, traditional banner and native advertising ad formats.

Anyone can register and launch campaigns with EZmob for many different verticals (Mainstream, Dating, Gambling, Finance, and more) with only $100 as a budget.

Who are EZmob’s publishers?

With EZmob, publishers may sign up and make money from their inventory using the same ad formats that are offered to advertisers. This eliminates the need for numerous ad networks to distribute premium content by giving you direct access to it.

Due to the direct nature of EZmob’s engagement with publishers, they earn more and have more traffic to distribute to EZmob’s advertisers.

EZmob has access to over 500 000 unique premium domains and apps that you can target according to your desired audience.

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EZmob’s ad formats

Once you register an advertiser account on EZmob’s platform, you can instantly create an effective advertising campaign in different formats.

EZmob enables advertisers to launch campaigns of the following ad formats:

  • Popunders;
  • Native advertising;
  • Banner advertising;
  • Push notifications;
  • In-Page Push Notifications;
  • Calendar Ads.

Targeting features for advertisers

Pending on the format you decide to choose for your campaign, EZmob offers the following targeting options:

  • Countries (as well as states, cities, and zip codes in the US);
  • Operating systems (and versions);
  • Browsers (and versions);
  • Device Types and Devices;
  • Domains and Zones for Display and Native inventory;
  • SubID and Publisher Feed for all other campaigns;
  • Mobile ISP and/or Carrier per GEO;
  • Connection type: 3G / WiFi;
  • Day of the Week + Specific hours of the day;
  • IP whitelists;
  • Keywords;
  • Referrers Lists;
  • Publisher Categories;
  • Ad Categories.

Payment methods accepted

Here are the available payment methods:

  • Capitalist;
  • PayPal;
  • Credit Card;
  • Wire Transfer;
  • Paxum;
  • WebMoney;
  • Payoneer;
  • USDТ.

How to get started with EZmob DSP

Here are simple steps on getting started with EZmob:

  1. Register an advertiser account
  2. Fund your account (Use Capitalist, PayPal, WebMoney, Payoneer, Credit Card, Paxum, or Wire transfer)
  3. Click the “Manage campaigns” button
  1. Choose which format to set up
  1. Enter the campaign details and targeting
Click to enlarge
  1. Upload your creatives
  1. Click “Submit”

Your campaign should be live shortly after EZmob’s team’s approval. Once the campaign is live, you can head over to the reporting interface and drill down into each campaign you set up.

5 tips to generate conversions with EZmob

Here are five tips from us to get you started even more easily!

  1. Start slow, optimize fast
    EZmob’s minimum bid for popunders, for example, is only $0.20 CPM, which means you get 1000 popunder impressions for only 0.20 cents. With over 3 billion ad requests per day, even low bids such as this would yield traffic you can start optimizing on.

    Once your first ‘clean-up’ is done, you can raise the bid and gain validated traffic from publishers already converting for you.
  1. Use a conversion tracking platform
    Once you communicate your events with EZmob, you can employ one or more of their optimization tools on your campaigns. In addition, you would also be able to use EZmob’s reports to weed out non-performing placements and apps.
  1. Consult with the team
    EZmob’s team is experienced and caring; it’s in their interest to make this campaign work for you, and they will help you with any questions you might have.  
  1. Consult with your affiliate manager
    Before even starting your campaigns, make sure from your affiliate manager what the best performing targeting setup is. Would 3G work better than WiFi? Is the offer page mobile friendly on all devices?
  1. Take advantage of EZmob’s exclusive bonus for Yellana users
    Use promo code when making your first purchase on EZmob’s platform. Use our special promo code YELLANA20 for a $20 bonus on your initial $100 deposit!

Conclusion

EZmob is made for media buyers and affiliate marketers who want to control their campaigns and affect changes in real-time. Their advertiser interface allows quick campaign setup and, better yet, quick campaign scale-up when conversions start flowing.

All it takes is $100 to test EZmob for their traffic and see if they’re a viable source for you. Use the link below to take advantage of EZmob’s exclusive deposit offer!

Daniil Kolesnikov is the author powering the content on the Yellana blog. Having written captivating articles on Web3 and Forex trading subjects in the past, his current area of expertise is affiliate marketing. Even when exploring many different niches for two years, the passion for iGaming is where his skills and creativity are currently directed. Follow Daniil for expert insights and fresh perspectives on affiliate marketing strategies in the vibrant iGaming landscape.